Two Cities Church

Winston-Salem, NC

By The Numbers

Anyone can put together a case study with fancy words and marketing speak. But what really matters is what the numbers say.

*As of July 2019

  • 40% Growth in website views from 2018
  • 30% growth in new websites users
  • 81% lower bounce rate than 2018
  • 35% growth in organic search acquisition from 2018

Summary

Two Cities Church contacted me long before they ever opened their doors. From the initial planning stages of the church, I’ve partnered with them to provide their branding, website, and other promotional needs.

Website

TwoCitiesChurch.net

How I Helped

Brand Development
Website Design
Copywriting
Digital Strategy
Visual Identity
Print Marketing

Years Since Opening

In Weekend Attendance

Website Visits In 2018

Our Work Together

In November 2016, the lead pastor of Two Cities Church contacted me to help get his new church up and running on the internet. At the time, he had only a name and vision for the church, but no logo, website, or marketing collateral.

The first thing we tackled was their logo. We worked through many iterations of ideas before landing on a design that fit the mission and vision of who Two Cities Church was going to be.

Once the logo was created, we worked up a basic landing page to tell people the church was coming. We also built out a prospectus to help with fundraising for the new church.

In the years since, Two Cities Church has moved into their own building, added multiple services, and are now pulling in over 1000 people each and every weekend. Their website has grown with them as we’ve updated it yearly to keep up with design trends and the needs of their church.

Mobile First

As a church with a large millennial presence, Two Cities website traffic is nearly 65% mobile. Because of that, our most recent designs have started with the mobile user experience in mind first and then developed the desktop experience after.

Visitor Focused

With Two Cities more than doubling in size over the past year, we worked to make everything a new visitor would need readily accessible within one-click once they visited the website.

Attender Friendly

While the website needed to be visitor focused, it also needed to serve the needs of those already attending Two Cities Church. We made sure the information a current attender of the church needed for events, giving, and small groups was easily found once they visited the site.

Are you ready to start making the impact you’ve always dreamt about?