Every culture needs a common language
Our Work Together
Salem Chapel was coming out of a trying season. Their new leadership team had been building a new culture within the church and were ready to turn the heat up on it.
With their mission, vision, and values in place, we worked together to create a common language that allowed the normal, everyday person to understand what the church was about. At the center of that language was the phrase “experience how Jesus makes a difference in your everyday life.” That simple phrase began to be woven throughout all of their ministries to eliminate silos and create a cohesive ministry strategy.
On top of the internal communications, the new language allowed Salem Chapel to begin to tell the people of their community what made them different in a city full of churches.